BVG + Magnolia

How BVG transformed their digital strategy with a customer-centered, data-driven approach.

Mobility For All With The New BVG.de - Jekaterina Cechini, Head of eCommerce and Sales Innovations, BVG

The basics

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  • Global Marketing

Sobre la historia del cliente

The Berliner Verkehrsbetriebe (BVG), Germany’s biggest public transport company, is responding to the challenges of future urban travel with innovative strategies and cutting-edge technology. To do so, they needed a digital platform that is as fast it is flexible. Together with Magnolia and digital agency IBM iX, they have transformed their digital strategy with a focus on agile and a customer-centered, data-driven approach.

Platinum partner

IBM iX

IBM iX® is your global experience design partner within IBM Consulting. Working at the intersection of strategy, design and technology, we help the world’s most influential companies create better experiences, products and services that reinvent their relationships with customers and employees.

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Partner Story with IBM iX

Making it easy for Berlin to use public mobility services: The new BVG.de

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Magnolia for travel & hospitality

El viaje es sólo una parte del recorrido de tu cliente. Descubre cómo Magnolia te ayuda a crear las mejores experiencias digitales en todos los puntos de contacto.

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El acelerador Headless

Acelera tus proyectos headless con un conjunto de componentes web y un flujo de trabajo unificado para la experiencia de tus clientes al completo.

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Comience con una demostración

Obtenga una demostración personalizada de cómo Magnolia puede ayudarle a crear experiencias de cliente totalmente integradas y acelerar su entrega digital.