How Axel Springer transformed its publishing business

Leading German publisher Axel Springer has successfully taken on digital transformation to become one of Europe’s largest media companies. In this first of a two-part interview, Dr. Andreas Wiele, member of the board and president of classified media at Axel Springer, gives insights into the company’s remarkable journey from the print into the digital world. Dr. Wiele was recently appointed chairman of the board of directors at Magnolia International. The interview was conducted by Magnolia’s video journalist Lucius Müller.