Magnolia for commerce and retail

Magnolia Headless CMS contributes to $230 billion in revenue by integrating content and commerce. Learn what it can do for you.

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Technology that gives you an edge

Scale

Scale without limits

Magnolia is highly scalable, allowing you to deliver even on Black Friday with ease. Maintain stability and broaden your scale and agility with Magnolia Cloud, our platform-as-a-service (PaaS) offering.

Speed

Increase time to market

Magnolia offers unparalleled speed of development to give you freedom to innovate. Its modular architecture lets your teams work in parallel and build on modern tools they already know.

Flexibility

Leverage flexibility

Magnolia's rich set of customization and integration points and flexibility to use in headless commerce, headed or hybrid scenarios give you the capabilities to deliver quality experiences on every channel with an Ecommerce Headless CMS.

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Wisdom from a head of ecommerce: Why digital commerce is so complex

Digital commerce is crucial for businesses undergoing modern digital transformation. But ecommerce isn’t just a technology add-on. Check out the five takeaways from one of the top minds in ecommerce, Hannu Vangsgaard, and learn how to get your business prepared.

MOO builds personalized journeys 7 times faster

E-commerce leaders track customers' needs and interests, and engage them with tailored offers. Award-winning print and design company MOO delivers beautiful personalized content to customers in almost 200 countries. With Magnolia Headless CMS, it does so 7 times faster than before and has achieved an incredible 90% reduction in development cycle time.

See the case study
“Magnolia is a million times faster and easier, and has given freedom to our creative, marketing and developing teams. Our potential for conversions has increased dramatically.”
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Gio Faso

Technical Delivery Lead, MOO

“When bringing multiple big-name brands like Sainsbury’s, Habitat and Argos under one roof, avoiding significant downtime is vital. Magnolia has allowed us to bring these brands together seamlessly, providing a digital infrastructure that puts customer experience first, regardless of which channel, device, or platform shoppers are using. Since the switch, customer satisfaction scores have reached a record high.”
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Rob Sargent

Senior Lead Product Manager at Sainsbury’s

“The watersports industry is very visual, so we needed a unique way of showcasing our equipment in use in beautiful locations. With Magnolia, we can pull all of our imagery together in one place and build and preview colourful pages that we know our customers will enjoy. It is really quick and extremely easy to use and our teams can now effectively monitor and maintain all of our web pages within the one platform.”
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Charlie Kernan

MD, King of Watersports

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Features for profitable sales

Frameworks

Unify customer data

Integrate data from Magnolia CMS, your e-commerce system, CRM and more, to create a 360-degree view of your buyers.

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Personalize experiences

Leverage data for actionable insights: define segments and personas, and target buyers with tailored offers for ecommerce personalization.

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Maximize campaigns and ROI

Rapidly set up landing pages, microsites and campaigns, and optimize with A/B and multivariate testing. 

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Control products and catalogs

Easily generate content-rich product pages with information retrieved from the product catalog that is embedded in your e-commerce or PIM system.

Media performance

Easily manage assets

Streamline the creation and collaborative use of rich media and other assets in a centralized location. Access assets from a third-party DAM directly from Magnolia.

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Create once, publish everywhere

Whether your content is an image asset, a teaser for a campaign, or a unit of structured content like a product, you only need to maintain it in one place.

#1 content platform for ecommerce

Whether you’re looking to switch to a new CMS, or completely replatform your ecommerce architecture, Magnolia is a perfect fit to deliver modern shopping experiences.

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Get started with a Magnolia demo

Get a customized demo of how Magnolia can help you create fully integrated digital customer experiences and speed up your digital delivery.

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