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通过清晰的洞察力实现收入增长。

没有数字洞察力的企业经营就像在模糊的挡风玻璃上开车。跟踪每一次用户体验,让每个人都能获取可操作的数据。

Enterprise brands trust Magnolia DXP

Own your conversion data and turn digital friction into revenue

Every unexplained drop-off, error, or abandoned form is revenue slipping away. Magnolia Conversions (powered by Insightech) gives marketers, product, and UX teams a single, unified view of the entire digital experience — from click to conversion — so you can find the friction, fix it, and prove the impact on the bottom line.

DIGITAL EXPERIENCE VISIBILITY

Protect and grow your conversion rate

Stop guessing where your funnel breaks down. Magnolia Conversions deploys with a single tag and turns every user session into powerful, actionable insight.

  • Revenue optimisation: Use visual analytics (click maps, scroll maps, heatmaps, and pathing) to identify UX opportunities and streamline journeys based on real user behaviour. 
  • Conversion loss prevention: Segment drop-off users, replay sessions to uncover root causes of friction, and automatically detect and quantify the revenue impact of errors. 
  • Data-driven culture: Give every team — not just analysts — an intuitive, easy-to-use way to gain insights, save and share reports, and build data into daily workflows.

CLOSED-LOOP OPTIMIZATION

Turn friction insights into instant action

Analytics are only useful if you can act on them. Magnolia Conversions pairs Insightech behavioral insights with Magnolia’s publishing tools, so you can go straight from identifying an issue to deploying the fix.

  • Optimization loops: Spot a friction point or error in your dashboard? Prioritise the fix based on real revenue at risk and push updates live through Magnolia DXP.
  • Experiment-ready insights: Integrate directly with A/B testing to validate design changes and continuously optimise based on data-backed evidence, not guesswork. 
  • Centralized brand governance: Keep experience data, testing, and content changes aligned across teams so improvements compound.

TANGIBLE, PROVEN ROI

Turn conversion intent into pipeline

Magnolia Conversions doesn't just report on your digital experience — it proves what's working and helps you improve it, turning insight into a reliable growth engine with measurable ROI.

  • Effortless implementation: A single-tag, auto-tracking approach means no developer dependency and rapid deployment — teams start generating insights in days, not months. 
  • Intuitive user experience: Point-and-click analysis combined with an AI Analyst democratizes insights across the organization, lowering the learning curve for teams beyond data specialists. 
  • Real, measurable lift: Customers typically see a 3.5–17.6x ROI (based on a 1–5% conversion uplift), with most achieving overall conversion gains of 10–15% using Insightech, the platform powering Magnolia Conversions.
     

Case Studies

Stories of scale and success

20x more concurrent users, no loading delays

Magnolia helps JobRad’s marketing team publish quickly and target content to the right visitors, while fulfilling the company's mission to get more people on bikes.
阅读案例研究

Boosting sales with a 46% increase in traffic

How Alior Bank boosted online sales with Magnolia.
阅读案例研究

Magnolia 为 Butlins 的数字化转型提供动力,促进搜索并提高转换率

助 Magnolia,Butlins 开始实施数字化转型项目,降低了网站的跳出率,提高了核心搜索和转换指标。
阅读案例研究

Talk to our experts

See Magnolia Conversions in action

Talk to our experts and see how Magnolia DXP fits your stack, your team and your roadmap — not a generic demo.

  • Get a 360° view of the end-to-end user experience, from first click to conversion 
  • Turn friction and drop-off data into prioritised, revenue-ranked fixes 
  • Ship changes faster through a closed loop optimization

Do you have more questions? See our FAQs

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